The official manufacturer and marketer of the Peugeot brand of vehicles in Nigeria, Dangote Peugeot Automobiles Nigeria Limited (DPAN), has commenced the assembly of the GT model of Peugeot 3008.
With its 1.6 litre turbo engine, Peugeot 3008 GT has expanded the line-up of vehicles from the assembly lines of the plant that was opened some years ago in Kaduna..The new 3008 GT is joining the existing ‘Made-in-Nigeria Peugeot’ range that includes the popular 301 sedan, and the 5008 (a large, seven-seater.
Dangote Peugeot Chief Commercial Officer, Umar Isa -Kaita, confirmed recently, that the automaker is also set to introduce into the light commercial segment of the market the Peugeot Landtrek 4×2 – a pickup truck with a rear-wheel drive system.
A 2.4 litre engine work horse, the vehicle is part of the Peugeot Landtrek pick-up truck range. Another member of the family is the 4×4 version, which DPAN said it may consider introducing later.
Isa-Kaita also disclosed that DPAN has been holding discussions with some auto companies towards expanding the Peugeot sales and after-sales network by accrediting dealerships in parts of Nigeria.
DPAN is jointly owned by billionaire businessman and mega industrialist, Alhaji Aliko Dangote, through his Dangote Industries Limited; Kaduna, Plateau and Kebbi State Governments; and the technical partner (Stellantis Group, the parent company of Peugeot).
The addition of the 3008 GT to the ‘Assembled-in-Nigeria’ and the introduction of the Landtrek, were in fulfillment of the promise made by the company during the roll-out of the 301 in January, 2022.
The Managing Director, Ibrahim Isa Gachi, had assured that the Landtrek, 3008, 5008 and the new 508, would later be introduced into the market to follow the 301.
Isa Gachi revealed that the plant has the capacity to assemble 120 Peugeot vehicles a day (running two shifts.
The roaring French lion emblem was the flagship brand of the Nigerian auto industry from the 80s to the early 90s until unfavourable economic atmosphere and policy inconsistency paved the way for the invasion of fully built-up vehicles with Asian DNAs.