Several top American beverage companies announced Monday an online platform aiming to “empower consumers” with transparent information about their drinks’ ingredients.
The digital platform lets U.S. consumers scan product QR codes included on beverage cans and bottles and connect to GoodtoKnowFacts.org, an online database from the American Beverage Association that “provides factual, non-industry information about more than 140 beverage ingredients,” according to the announcement. The beverage companies involved in this ingredient transparency effort include The Coca-Cola Company, Keurig Dr Pepper and PepsiCo.
“Consumers want greater transparency and deserve to have confidence in the safety of their foods and beverages,” American Beverage Association President and CEO Kevin Keane said in a statement. “Transparency means more than simply listing ingredients – it means providing relevant context that helps people understand where specific ingredients are used, what function they serve and how regulators in different countries view them.”
“By integrating Good to Know into QR codes we’re making it easier than ever for consumers to have clear and reliable information right at their fingertips,” Keane added.
The online resource compiles publicly available information from several worldwide food safety agencies, according to the news release. The American Beverage Association first unveiled Good to Know in July 2025 as part of a broader effort to “put consumers first.”
The news comes as some U.S. food and beverage companies have recently been promoting various ingredient transparency initiatives in an attempt to appeal to supporters of the Make America Healthy Again (MAHA) movement.
A Fabrizio Ward survey found that more than 80% of swing district voters believe ingredient regulation and labeling should be handled nationally rather than state-by-state, the Daily Caller News Foundation first reported in October 2025.
The Trump administration released a MAHA report in May 2025, which mentions that the Food and Drug Administration will “make recommendations about requiring transparency in disclosures of ingredients that impact certain health conditions, such as gluten for those with Celiac disease, and other established food allergens.”
(DCNF)
